Switching to Cloud Video Conferencing can be very simple
The move to Cloud Video Conferencing is inevitable; it’s easier to use, more scalable and more cost effective.
So, do you stick with the old or go with the new?
Cigarettes are good for you!!!
It is inconceivable to think nowadays that cigarettes could be good for your health. But in the 1950s adverts promoting smoking were commonplace and smoking was a pastime enjoyed by many in all public locations including restaurants, of all places. It is obvious to us now, but smoking is deadly and addictive and millions of us have succeeded in stopping the habit over the last 50 years.
Research, technology & education has assisted in showing the world, but there are many more examples of where our beliefs have been changed, see the technology examples below:
Personal Computers – Ken Olsen of Digital Equipment said in 1977
…There is no reason anyone would want a computer in their home
The Television – Darryl Zanuck of 20th Century Fox predicted in 1946
Television won’t be able to hold on to any market it captures after the first six months. People will soon get tired of staring at a plywood box every night.
Apple is already dead
said Nathan Myhrvold of Microsoft in 1997
It’s completely understandable that the potential success of NEW TECHNOLOGY or ways of doing things are difficult to predict. Forecasting, in every form of life is tough – sport, economy, even weather. So it is for this very reason I am accepting that the world of Video Conferencing is slow to take up the allure of the cloud, no matter how obvious it appears to me. Having spent 20+ years in this industry I can honestly say I have only really seen ONE revolution – the launch of the Polycom Viewstation in the late 1990s. It was twice as good as anything else in the market and half the price. But even this product required a great deal of hard work by the Video Conferencing channel to convince customers to buy it instead of the PICTURETEL device of the time – PictureTel was the market leader and the established vendor of choice for most Video Conferencing users. It took another couple of years for Polycom to establish its position and eventually acquire what was left of the PictureTel business.
But the establishment and growth of CLOUD VIDEO CONFERENCING is inevitable. It is EASIER to use, infinitely more SCALABLE and more COST EFFECTIVE than traditional Video Conference systems with On-Premise core infrastructure.
Switching to Cloud Video Conferencing can be very simple. The StarLeaf solution, for example, allows you to slowly migrate to cloud by connecting your old systems thus providing many of the benefits of the Cloud without a massive one off capital cost. The cost can be phased, the burden eased and the pain of change spread. But there is one thing that remains very clear…. as Socrates has said – focus your energy on building the new not on making the old sort of work.
Check out StarLeaf’s Cloud Endpoint Subscription service, which allows you to make the most out of your existing video conferencing systems.