As the next generation of worker enters the workplace, the old management is having to grapple with their needs and demands – much of which goes against the grain or culture WE, yes thats ME, are used to. Generation Y are those kids born in or after the mid 80s and have a different approach to work and life. They are tech savvy – so Visual Communications technology is a must for them and not something needed to be forced upon them. They communicate in a variety of ways, phone, text, Social Media as well as traditional telephone and e-mail – Video Conferencing is just another way. So what becomes our issue is not teaching them that these tools are great and they should use them, but moreover how to achieve more, reach their already ambitious goals and how your organsiation can meet their demands. Sounds great doesn’t it – the future is full of those who get what we’re saying – the downside of course is that they demand more flexibility, in work and in life generally. The boundary between work and home is greyed, the work-life balance is very important to them and much of this can be quite alien to the “older” generation of management. So what do we do about it? – “get with the beat baggy” as Baloo said in Jungle Book – the next generation want information and communications NOW, we can give it to them, it is just another opportunity to realise our Visual Communications dream.
A creative application for Video Conferencing!
(Pub Logitech Quickcam at Work on YouTube)
Having to stand up on the train this morning, very early, I thought hmmm what’s the justification for investing in Video Conferencing? It seems obvious to meet from the comfort of your office rather than the discomfort, stress and high cost of travelling to meet for one hour. As you can see even coffee wasn’t being served as the train was too full to move!!!!!
On the bright side, I was visiting a potential client and he wants to buy Video Conferencing solutions – because he hates the train……